Is there a better example of what the knowledge economy is all about than IBM and their Smarter Planet, Cities, Money, Food, Healthcare, Buildings, Water Management, Products, Government, etc … ? Maybe so but you probably will have to look hard to find one. I heard a news commentator talking about how we need to make “smart” sexy again and I couldn’t agree more. IBM is doing a good job of promoting their product and services offerings through their “Smarter” ad campaign but they are also promoting the good things that come with an enhanced knowledge economy – such as better information, lower costs and greater efficiencies. Plus they probably are not doing too bad a job in recruiting smarter people to implement their smarter offering. By the way, I may wish this was a “paid” endorsement of IBM but obviously it is not.
Smarter Cities on a Smarter Planet
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